Linkages

Booting Up: Hulu’s Bidders Down to 3, Russian Rocket Falls Out of Space

He's not included. (Photo: Hulu)

Hulu’s suitors are down to three: DirecTV wants all of it, AT&T is partnering with Chernin Entertainment for a bid, and Time Warner has offered to purchase a minority stake. A finalized sale is expected within the next few weeks. [AllThingsD]

Foxconn is reportedly staffing up its factories for the next-gen iPhone if you’re still looking for a summer job. [CNET]

“Apple App Store marks 5 years of app-ortunity” is a real headline today. [USA Today]

Google Maps for Android gets completely revamped today with a new user interface, infused with Zagat reviews and real-time traffic reports. [TechCrunch]

A Russian rocket only lasted 34 seconds until it exploded in the air because somebody installed some of its parts “upside down” so your Ikea furniture sounds pretty sturdy right now. [Ars Technica]

ZyngaVille

Zynga New York Is Back With a New Game at No. 1 in the Apple App Store [UPDATE]

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UPDATE: Yesterday evening after our post went up, Zynga’s What’s the Phrase moved from no. 3 to no. 1  for top free games in Apple’s App Store and is currently holding down the top spot.

Zynga New York hasn’t always had the chummiest relationship with Zynga’s corporate office back in San Francisco. The East Coast outpost was formed a year ago after Mark Pincus acquired OMGPOP and its mobile juggernaut Draw Something–installing OMGPOP CEO Dan Porter as general manager.

Things started to sour last fall when Zynga blamed a $95.5 million write down on its $183 million OMGPOP acquisition for a bad quarter. But after a round of office closures, Zynga New York remained open, which is in line with gaming giant catching the all-mobile-all-the-time bug from Mark Zuckerberg. COO David Ko (Mr. Pincus’ no. 2 man) also continues to speak highly of Draw Something and the upcoming, Ryan Seacrest-approved Draw Something 2.

Soon he may have even more to crow about to wary Zynga shareholdersRead More

App Economy

How to Sell Your Indie iPad App: Lessons From the No. 1 iPad App in the App Store

Mr. Capucilli.

Earlier today Betabeat posted a memo: How not to sell your indie iPhone game, a list of tactics that didn’t work. Matt Capucilli, a freelancer who lives in the East Village, built the no. 1 iPad app currently on sale. Video Time Machine, a curated collection of videos categorized by time period and type and just $.99, got picked up by Apple and featured in the App Store last Thursday. Since then, Mr. Capucilli has earned “what could be considered one person’s salary,” for an entire year.

The app beat out Angry Birds for iPad and the iPhone version is hovering at no. 2 in the entertainment category. “If we hit number one in the iPhone app store, it’s going to be over. Game over! Retirement!” Mr. Capucilli told Betabeat over beers at last night’s East Village Tech Meetup. Read More