A Million Eyerolls

San Francisco Startup Bros Now Living in Cars and Winnebagos Because ‘It’s Cool’

Poor people tourism is COOL y'all.
The simple life (Photo: trailerlife.com)

The simple life. To be fair, Mr. Smith’s Winnebago is much smaller. (Photo: trailerlife.com)

Just when you thought the startup kids of the golden state couldn’t get any more insufferable, the San Francisco Chronicle writes a feature spotlighting young San Francisco professionals who have decided it’s cooler to live illegally in cars and RVs than rent the apartments they can afford.

32-year-old Tynan Smith–who’s working on a social blogging startup, natch–lives in an RV parked in the Castro, but not because he can’t afford another place to live. In fact, his RV is outfitted with marble countertops, his desk is made of zebra wood and he has a nice flat screen TV. It’s the simple life, you know?

While eschewing an extravagant existence is much more respectable than throwing your money at a tacky McMansion, the startup bros of the Chronicle’s story still manage to enjoy the perks of your modern tech worker, despite their devotion to a simpler life:

“Every morning, Smith walks or takes his motorcycle to the gym – he has a personal trainer who’s recently put him on a strict, no-sugar-no-wheat meal plan. He showers, picks up his laundry, and goes back to his Winnebago to start coding.”

Mr. Smith’s cofounder, Todd Iceton, pursued a similar lifestyle before giving in and living in one of San Francisco’s nicest and most expensive neighborhoods, Hayes Valley. After purchasing an Audi (!!!) he parked it near Buena Vista Park before realizing real poor people lived there and relocated it to the Mission so it wouldn’t be as dangerous.

When it came to hygiene, Mr. Iceton did what other people choosing the simple path do: bought a membership to a luxury day spa at the Westfield Center so he could take showers, get free massages and chill in comfy bathrobes. Living simply is fun, thought Mr. Iceton:

“When our startup was getting acquired, we’d have all these meetings, and they’d introduce me like, ‘This is Todd, he lives in his car.’ I mean, it’s cool!”

Another car dweller put it this way:

“You feel very productive all the time because you’re so present. You feel a little bit, like, superior.”

Superior, you say? Who would’ve thought.

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