Gram It

NYC Chefs Hate Your Food Instagrams as Much as Everyone Else

“It’s hard to build a memorable evening when flashes are flying every six minutes.”
(Photo: Instagram / Benjimanfood)

(Photo: Instagram / Benjimanfood)

Food pics have long been the poster child of photo apps like Instagram. Crammed between the selfies and the screencaps of inspirational quotes, photos of food porn have become so ubiquitous that most of us scroll right by them without a second thought. But NYC chefs–particularly those steadfastly mounted upon Michelin-starred high horses–are beginning to foment a revolution against the Instagramming masses.

The New York Times reports that several area restaurants have flat-out banned photography, lest the flash of your iPhone camera “totally disrupts the ambiance” (actual quote!). Momofuku Ko, for example, went as far as to publicly shame a patron in the 12-seat restaurant for daring to ‘gram her meal, making us wonder: who exactly is the asshole in this situation?

Other restaurants would simply prefer that you actually take a picture that does their meals some justice. Chef David Bouley often ushers people he sees snapping his plates back into the kitchen so they can get a picture on a marble background with proper lighting. He’s even working on a system that will allow users to choose from an array of digital images of his dishes that they can send to their friends before they even get their meals. Servicey!

Still, photographic food porn can be a dangerous hobby leading victims into a depressing downward spiral. One NASA scientist reportedly annoyed his family for years by taking pictures of everything he eats with a huge camera, then compiling them into gigantic Powerpoint presentations he sent around to family and friends.

“Now he’s got Facebook, thank God,” quipped his daughter. Hey, even NASA scientists have their annoying hobbies.

Follow Jessica Roy on Twitter or via RSS. jroy@observer.com

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