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	<title>Betabeat &#187; Startup News: Brooklynites Can Now Learn Kickstarter at The Yard; DuJour Debuts</title>
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		<title>Betabeat &#187; Startup News: Brooklynites Can Now Learn Kickstarter at The Yard; DuJour Debuts</title>
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		<title>Startup News: Brooklynites Can Now Learn Kickstarter at The Yard; DuJour Debuts</title>

		<comments>http://betabeat.com/2012/08/startup-news-the-yard-baublebar-dujour-lore-kickstarter-readyforce-hackers/#comments</comments>
		<pubDate>Wed, 29 Aug 2012 09:00:12 -0400</pubDate>
					<link>http://betabeat.com/2012/08/startup-news-the-yard-baublebar-dujour-lore-kickstarter-readyforce-hackers/</link>
			<dc:creator>Kelly Faircloth</dc:creator>
				
		<guid isPermaLink="false">http://betabeat.com/?p=60352</guid>
		<description><![CDATA[<p><div id="attachment_55077" class="wp-caption alignleft" style="width: 310px"><a href="http://nyobetabeat.files.wordpress.com/2012/07/theyard_lobby_logo.jpeg"><img class="size-medium wp-image-55077" title="TheYard_lobby_logo" src="http://nyobetabeat.files.wordpress.com/2012/07/theyard_lobby_logo.jpeg?w=300" alt="" width="300" height="199" /></a><p class="wp-caption-text">(Photo: The Yard)</p></div></p>
<p><strong>No Sleep 'Til </strong>Back in July, Betabeat <a href="http://betabeat.com/2012/07/williamsburg-coworking-space-the-yard-takes-on-general-assembly-plans-a-continuing-ed-program/">revealed</a> that Williamsburg-dwelling coworking space <a href="http://workattheyard.com/">The Yard</a> would be launching a General Assembly-like roster of classes--and at "Brooklyn prices," no less. Well, the <a href="http://workattheyard.com/learn/">curriculum site </a>is now live, with a full list of offerings. Examples include iOS app development for beginnings and Intro to Makerbot. A course on Kickstarter makes the joke about would-be creators of <a href="http://www.kickstarter.com/projects/556156026/the-mason-jar-cocktail-shaker">mason jar cocktail shakers</a> almost <em>too </em>easy.</p>
<p><strong>Your Digital Newsstand </strong>Now live: <a href="http://www.dujour.com/"><em>DuJour</em></a>, an ultra-luxe magazine targeted to the rich and fabulous. Glossy photo shoots are all well and good, but <em>DuJour </em>hopes to distinguish itself by thoroughly integrating print and digital--meaning readers can finally click through to featured items that strike their fancy. Giving the pub a long leg up: A partnership with Gilt Group, which'll allow the magazine to launch with a subscriber base of three million.<!--more--></p>
<p><strong>Learning with Friends </strong>Ed tech platform <a href="http://lore.com/">Lore </a>is now open to students, taking <a href="http://betabeat.com/2012/07/lore-launches-a-new-social-network-style-platform/">yet another</a> stride toward being a social network, rather than simply a platform for classes. Rather than awaiting an invite from an instructor, anyone can now create a profile and start poking around. “We created Lore to make education better by connecting people.” said CEO Joseph Cohen in a statement, adding, “This is the next step. And we’re excited to see the new relationships and communities students form on Lore.”</p>
<p><strong>Don't Miss the Bus </strong>Earlier this month we <a href="http://betabeat.com/2012/08/goldman-google-campus-recruiting-square-readyforce-hacker-tour-25-schools-08072012/">introduced </a>you to <a href="http://www.readyforce.com/rf/marketing/landing">Readyforce</a>'s <a href="http://www.hackertour2012.com/">Hacker Tour 2012</a> and its mission to recruit talent for startups, rather than Google or Goldman. Since then, the campaign has racked up even more sponsors, doubling the amount of support from VC-backed companies. Organizers are also offering two "pro-bono" spots for non-profit tech companies, plus three for early-stage companies. The tour kicks off September 12 at Cornell.</p>
<p><strong>Summon the Stylistas </strong>Mark your calendars, people of fashion tech: On October 11, <a href="http://www.stylecaster.com/">StyleCaster</a> and the 92nd Street Y are holding their second State of Style event, on the heels of a sold-out February event. The idea is to "unlock the potential of new media in the style space." Speakers include designer Rebecca Minkoff and Buzzfeed president Jon Steinberg.</p>
<p><strong>New Hires </strong>Jewelry startup <a href="http://baublebar.com/">BaubleBar</a> has secured itself a VP of digital marketing, poaching from the tastefully appointed halls of the established fashion world. Previously, Shilpa Shenoy headed up digital marketing at Barneys New York, where she oversaw a site redesign and the launch of <a href="http://barneyswarehouse.com/">barneyswarehouse.com</a>. Prior to that, she did stints at Helmut Lang and Theory.</p>
<p><strong>Acquisitions </strong>Private equity firm Catterton Partners has acquired thirteen-year-old online promotions company <a href="http://www.eprize.com/">ePrize</a>. Terms weren't disclosed, but the company did rake in $53 million in revenue in 2011 and it has almost 500 employees. Because ePrize is profitable, CEO Matt Wise told Betabeat, the acquisition wasn't about operating capital, but rather having deeper pockets for strategic acquisitions.</p>
<p><strong>3-D Printing </strong>We hear that <a href="http://www.makerbot.com/">Makerbot</a>, New York's one-company manufacturing revival, recently signed a lease on its very own storefront. The <em>Wall Street Journal </em><a href="http://online.wsj.com/article/SB10000872396390443855804577599583549833776.html">reports</a> the company will set up shop at 298 Mulberry, between Houston and Bleecker. Go ahead and update your Christmas shopping to-do list; we'll wait.</p>
]]></description>
		<content:encoded><![CDATA[<p><div id="attachment_55077" class="wp-caption alignleft" style="width: 310px"><a href="http://nyobetabeat.files.wordpress.com/2012/07/theyard_lobby_logo.jpeg"><img class="size-medium wp-image-55077" title="TheYard_lobby_logo" src="http://nyobetabeat.files.wordpress.com/2012/07/theyard_lobby_logo.jpeg?w=300" alt="" width="300" height="199" /></a><p class="wp-caption-text">(Photo: The Yard)</p></div></p>
<p><strong>No Sleep 'Til </strong>Back in July, Betabeat <a href="http://betabeat.com/2012/07/williamsburg-coworking-space-the-yard-takes-on-general-assembly-plans-a-continuing-ed-program/">revealed</a> that Williamsburg-dwelling coworking space <a href="http://workattheyard.com/">The Yard</a> would be launching a General Assembly-like roster of classes--and at "Brooklyn prices," no less. Well, the <a href="http://workattheyard.com/learn/">curriculum site </a>is now live, with a full list of offerings. Examples include iOS app development for beginnings and Intro to Makerbot. A course on Kickstarter makes the joke about would-be creators of <a href="http://www.kickstarter.com/projects/556156026/the-mason-jar-cocktail-shaker">mason jar cocktail shakers</a> almost <em>too </em>easy.</p>
<p><strong>Your Digital Newsstand </strong>Now live: <a href="http://www.dujour.com/"><em>DuJour</em></a>, an ultra-luxe magazine targeted to the rich and fabulous. Glossy photo shoots are all well and good, but <em>DuJour </em>hopes to distinguish itself by thoroughly integrating print and digital--meaning readers can finally click through to featured items that strike their fancy. Giving the pub a long leg up: A partnership with Gilt Group, which'll allow the magazine to launch with a subscriber base of three million.<!--more--></p>
<p><strong>Learning with Friends </strong>Ed tech platform <a href="http://lore.com/">Lore </a>is now open to students, taking <a href="http://betabeat.com/2012/07/lore-launches-a-new-social-network-style-platform/">yet another</a> stride toward being a social network, rather than simply a platform for classes. Rather than awaiting an invite from an instructor, anyone can now create a profile and start poking around. “We created Lore to make education better by connecting people.” said CEO Joseph Cohen in a statement, adding, “This is the next step. And we’re excited to see the new relationships and communities students form on Lore.”</p>
<p><strong>Don't Miss the Bus </strong>Earlier this month we <a href="http://betabeat.com/2012/08/goldman-google-campus-recruiting-square-readyforce-hacker-tour-25-schools-08072012/">introduced </a>you to <a href="http://www.readyforce.com/rf/marketing/landing">Readyforce</a>'s <a href="http://www.hackertour2012.com/">Hacker Tour 2012</a> and its mission to recruit talent for startups, rather than Google or Goldman. Since then, the campaign has racked up even more sponsors, doubling the amount of support from VC-backed companies. Organizers are also offering two "pro-bono" spots for non-profit tech companies, plus three for early-stage companies. The tour kicks off September 12 at Cornell.</p>
<p><strong>Summon the Stylistas </strong>Mark your calendars, people of fashion tech: On October 11, <a href="http://www.stylecaster.com/">StyleCaster</a> and the 92nd Street Y are holding their second State of Style event, on the heels of a sold-out February event. The idea is to "unlock the potential of new media in the style space." Speakers include designer Rebecca Minkoff and Buzzfeed president Jon Steinberg.</p>
<p><strong>New Hires </strong>Jewelry startup <a href="http://baublebar.com/">BaubleBar</a> has secured itself a VP of digital marketing, poaching from the tastefully appointed halls of the established fashion world. Previously, Shilpa Shenoy headed up digital marketing at Barneys New York, where she oversaw a site redesign and the launch of <a href="http://barneyswarehouse.com/">barneyswarehouse.com</a>. Prior to that, she did stints at Helmut Lang and Theory.</p>
<p><strong>Acquisitions </strong>Private equity firm Catterton Partners has acquired thirteen-year-old online promotions company <a href="http://www.eprize.com/">ePrize</a>. Terms weren't disclosed, but the company did rake in $53 million in revenue in 2011 and it has almost 500 employees. Because ePrize is profitable, CEO Matt Wise told Betabeat, the acquisition wasn't about operating capital, but rather having deeper pockets for strategic acquisitions.</p>
<p><strong>3-D Printing </strong>We hear that <a href="http://www.makerbot.com/">Makerbot</a>, New York's one-company manufacturing revival, recently signed a lease on its very own storefront. The <em>Wall Street Journal </em><a href="http://online.wsj.com/article/SB10000872396390443855804577599583549833776.html">reports</a> the company will set up shop at 298 Mulberry, between Houston and Bleecker. Go ahead and update your Christmas shopping to-do list; we'll wait.</p>
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