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	<title>Betabeat &#187; Russian AntiVirus Maker Wants to Make You Batman For a Day</title>
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		<title>Russian AntiVirus Maker Wants to Make You Batman For a Day</title>

		<comments>http://betabeat.com/2012/07/kaspersky-labs-wants-you-to-live-like-batman/#comments</comments>
		<pubDate>Tue, 03 Jul 2012 09:30:15 -0400</pubDate>
					<link>http://betabeat.com/2012/07/kaspersky-labs-wants-you-to-live-like-batman/</link>
			<dc:creator>Kelly Faircloth</dc:creator>
				
		<guid isPermaLink="false">http://betabeat.com/?p=53096</guid>
		<description><![CDATA[<p><div id="attachment_53153" class="wp-caption alignleft" style="width: 212px"><a href="http://nyobetabeat.files.wordpress.com/2012/07/new_dark_knight_rises_poster_arrives_online_1337636698.jpeg"><img class="size-medium wp-image-53153" title="New_Dark_Knight_Rises_Poster_Arrives_Online_1337636698" src="http://nyobetabeat.files.wordpress.com/2012/07/new_dark_knight_rises_poster_arrives_online_1337636698.jpeg?w=202" alt="" width="202" height="300" /></a><p class="wp-caption-text">But first, don't forget to download all your patches! (Photo: CinemaBlend)</p></div></p>
<p>This week, in questionable partnerships: The antivirus makers at Kaspersky Labs<em> </em>have teamed up with <em>The Dark Knight Rises </em>for <a href="http://www.businesswire.com/news/home/20120702005747/en/CORRECTING%C2%A0and-REPLACING%C2%A0Kaspersky-Lab-Partners-Dark-Knight-Rises">"The People of Gotham City Sweepstakes."</a> The winner gets to be Batman for a day (though without the onerous crime-fighting responsibilities), because why not?</p>
<p>If the name Kaspersky Labs sounds familiar, that's probably because it's the company that <a href="http://www.msnbc.msn.com/id/47767016/ns/technology_and_science-security/t/some-flame-code-found-stuxnet-virus-experts/">figured out</a> the connection between the Flame and Stuxnet viruses.</p>
<p><a href="http://usa.kaspersky.com/batman">The contest posits</a> that the villainous <a href="http://en.wikipedia.org/wiki/Bane_(comics)">Bane</a> has unleashed a devastating computer virus on Gotham, and humbler Interneters like yourself must fight back, by entering this contest. We're envisioning a frustrated Batman, suited up to bash heads but instead peering over the shoulder of a computer technician, which just sounds thrilling.</p>
<p>In a statement released yesterday, founder and CEO Eugene Kaspersky sounded really, really excited about this contest and about <em>The Dark Knight Rises </em>in general:<!--more--></p>
<blockquote><p>Like the Dark Knight in his struggle against the insidious threats posed by Bane, Kaspersky Lab fights the equally insidious threats posed by cybercriminals all around the world; in this way we’re both quite simply ‘here to save the world.’ I think joining forces with <em>The Dark Knight Rises </em>is a compelling way to engage Batman fans across North America and reinforce our mission to fight cybercriminal activity around the world.</p></blockquote>
<p>Sounds like someone will be attending a midnight screening in costume. Own up, Mr. Kaspersky: Was this whole contest cooked up as an excuse to compare yourself to Batman?</p>
<p>The grand prize winner will receive a "Batman New York City Experience," including "a personal hand-to-hand mixed martial arts training session" and "a life-size adult Batman costume," plus, of course, a Kaspersky gift bag. (Doesn't everyone just download these things nowadays?)</p>
<p>No word on whether the prize includes having Michael Caine serve as your butler or Christian Bale scream at you for 15 minutes.</p>
]]></description>
		<content:encoded><![CDATA[<p><div id="attachment_53153" class="wp-caption alignleft" style="width: 212px"><a href="http://nyobetabeat.files.wordpress.com/2012/07/new_dark_knight_rises_poster_arrives_online_1337636698.jpeg"><img class="size-medium wp-image-53153" title="New_Dark_Knight_Rises_Poster_Arrives_Online_1337636698" src="http://nyobetabeat.files.wordpress.com/2012/07/new_dark_knight_rises_poster_arrives_online_1337636698.jpeg?w=202" alt="" width="202" height="300" /></a><p class="wp-caption-text">But first, don't forget to download all your patches! (Photo: CinemaBlend)</p></div></p>
<p>This week, in questionable partnerships: The antivirus makers at Kaspersky Labs<em> </em>have teamed up with <em>The Dark Knight Rises </em>for <a href="http://www.businesswire.com/news/home/20120702005747/en/CORRECTING%C2%A0and-REPLACING%C2%A0Kaspersky-Lab-Partners-Dark-Knight-Rises">"The People of Gotham City Sweepstakes."</a> The winner gets to be Batman for a day (though without the onerous crime-fighting responsibilities), because why not?</p>
<p>If the name Kaspersky Labs sounds familiar, that's probably because it's the company that <a href="http://www.msnbc.msn.com/id/47767016/ns/technology_and_science-security/t/some-flame-code-found-stuxnet-virus-experts/">figured out</a> the connection between the Flame and Stuxnet viruses.</p>
<p><a href="http://usa.kaspersky.com/batman">The contest posits</a> that the villainous <a href="http://en.wikipedia.org/wiki/Bane_(comics)">Bane</a> has unleashed a devastating computer virus on Gotham, and humbler Interneters like yourself must fight back, by entering this contest. We're envisioning a frustrated Batman, suited up to bash heads but instead peering over the shoulder of a computer technician, which just sounds thrilling.</p>
<p>In a statement released yesterday, founder and CEO Eugene Kaspersky sounded really, really excited about this contest and about <em>The Dark Knight Rises </em>in general:<!--more--></p>
<blockquote><p>Like the Dark Knight in his struggle against the insidious threats posed by Bane, Kaspersky Lab fights the equally insidious threats posed by cybercriminals all around the world; in this way we’re both quite simply ‘here to save the world.’ I think joining forces with <em>The Dark Knight Rises </em>is a compelling way to engage Batman fans across North America and reinforce our mission to fight cybercriminal activity around the world.</p></blockquote>
<p>Sounds like someone will be attending a midnight screening in costume. Own up, Mr. Kaspersky: Was this whole contest cooked up as an excuse to compare yourself to Batman?</p>
<p>The grand prize winner will receive a "Batman New York City Experience," including "a personal hand-to-hand mixed martial arts training session" and "a life-size adult Batman costume," plus, of course, a Kaspersky gift bag. (Doesn't everyone just download these things nowadays?)</p>
<p>No word on whether the prize includes having Michael Caine serve as your butler or Christian Bale scream at you for 15 minutes.</p>
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