ALL YOUR MEME BELONG TO US

Don’t Worry, Internet: That Rickrolling Video is Back Up

AVG Technologies are apparently terrified of the Streisand Effect.
 Dont Worry, Internet: That Rickrolling Video is Back Up

(unrealitymag.com)

Did you think a little trademark infringement could obliterate one of the Internet’s longest standing memes? Think again, AVG Technologies.

TorrentFreak reported earlier that a copyright claim filed by AVG has led YouTube to pull one of the most popular uploads of Rick Astley’s famous “Never Gonna Give You Up” music video, which has been viewed over six million times. Ars Technica reported it, too. But when we clicked on the video, it didn’t appear to have been taken down at all: in fact, it worked perfectly fine. An editor from Ars Technica confirmed to us via email that the video appeared to be back up for him as well.

It’s unclear what exactly happened: perhaps YouTube pulls videos automatically when they’re reported for copyright violation. But what a terrible 24 hours (at least according to TorrentFreak) that must have been for all of you out there in Internetland!

We’ve reached out to YouTube for comment and will let you know if we hear back.

Follow Jessica Roy on Twitter or via RSS. jroy@observer.com