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	<title>Betabeat &#187; Watch Rachel Sterne on &#8216;Morning Joe&#8217; as Joe Scarborough Tries to Explain Foursquare to His Co-host</title>
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		<title>Betabeat &#187; Watch Rachel Sterne on &#8216;Morning Joe&#8217; as Joe Scarborough Tries to Explain Foursquare to His Co-host</title>
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		<title>Watch Rachel Sterne on &#8216;Morning Joe&#8217; as Joe Scarborough Tries to Explain Foursquare to His Co-host</title>

		<comments>http://betabeat.com/2012/03/watch-rachel-sterne-on-morning-joe-as-joe-scarborough-tries-to-explain-foursquare-to-his-cohost/#comments</comments>
		<pubDate>Wed, 21 Mar 2012 12:20:55 -0400</pubDate>
					<link>http://betabeat.com/2012/03/watch-rachel-sterne-on-morning-joe-as-joe-scarborough-tries-to-explain-foursquare-to-his-cohost/</link>
			<dc:creator>Nitasha Tiku</dc:creator>
				
		<guid isPermaLink="false">http://www.betabeat.com/?p=34345</guid>
		<description><![CDATA[<p><div id="attachment_34351" class="wp-caption alignleft" style="width: 410px"><a href="http://nyobetabeat.files.wordpress.com/2012/03/screen-shot-2012-03-21-at-11-56-31-am.png"><img class="size-medium wp-image-34351" title="Screen shot 2012-03-21 at 11.56.31 AM" src="http://nyobetabeat.files.wordpress.com/2012/03/screen-shot-2012-03-21-at-11-56-31-am.png?w=400&h=264" alt="" width="400" height="264" /></a><p class="wp-caption-text">via Morning Joe</p></div></p>
<p>New York City's chief digital officer Rachel Sterne has already graced the pages of <a href="http://www.betabeat.com/2011/10/21/rachel-sterne-gets-the-vogue-treatment-as-the-kate-middleton-of-new-york-tech/"><em>Vogue</em> magazine</a>. But this morning, fresh off of <a href="http://www.nycedc.com/blog-entry/nycedc-sxsw-report">waving the Made in NYC<strong>™</strong> pom-poms at SXSW</a>, she stopped by MSNBC's "Morning Joe" to announce NYCgov's new <a href="https://twitter.com/#!/rachelsterne/status/182462300333154304">Facebook photo contest</a> to get your pic on the big screen in Times Square.</p>
<p>Joe Scarborough and his guests took the opportunity to shout out their personal digital requests, such as Wifi in the subway and shower.</p>
<p>"You know, I'm a small government conservative," said Mr. Scarborough. "But you know just—</p>
<p>"—Free wifi for all," interrupted one of his guests.</p>
<p>"Everybody!" Mr. Scarborough continued, gesticulating enthusiastically. "User name: USA. Password: Number1."<!--more--></p>
<p>Our favorite part, however, had to be at 2:14 when Mr. Scarborough tried to explain Foursquare to his cohost Mika Brzezinski. "Foursquare is where you tell people where you are at any given time." Ms. Brzezinski response? "Why would you do that? What's wrong with you?"</p>
<p>We hope <a href="http://www.betabeat.com/2012/03/14/defoundering-naveen-selvadurai-foursquare/">Denveen</a> isn't too offended. After all, the hosts had a similar aversion to Facebook. "I don't do it. I tried once, did you try? It takes a lot of time out of the day," noted Ms. Brzezinski, inspiring Mr. Scarborough to offer this novel recommendation: "Can you block it in New York City?"</p>
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<p style="font-size: 11px; font-family: Arial, Helvetica, sans-serif; color: #999; margin-top: 5px; background: transparent; text-align: center; width: 592px;">
]]></description>
		<content:encoded><![CDATA[<p><div id="attachment_34351" class="wp-caption alignleft" style="width: 410px"><a href="http://nyobetabeat.files.wordpress.com/2012/03/screen-shot-2012-03-21-at-11-56-31-am.png"><img class="size-medium wp-image-34351" title="Screen shot 2012-03-21 at 11.56.31 AM" src="http://nyobetabeat.files.wordpress.com/2012/03/screen-shot-2012-03-21-at-11-56-31-am.png?w=400&h=264" alt="" width="400" height="264" /></a><p class="wp-caption-text">via Morning Joe</p></div></p>
<p>New York City's chief digital officer Rachel Sterne has already graced the pages of <a href="http://www.betabeat.com/2011/10/21/rachel-sterne-gets-the-vogue-treatment-as-the-kate-middleton-of-new-york-tech/"><em>Vogue</em> magazine</a>. But this morning, fresh off of <a href="http://www.nycedc.com/blog-entry/nycedc-sxsw-report">waving the Made in NYC<strong>™</strong> pom-poms at SXSW</a>, she stopped by MSNBC's "Morning Joe" to announce NYCgov's new <a href="https://twitter.com/#!/rachelsterne/status/182462300333154304">Facebook photo contest</a> to get your pic on the big screen in Times Square.</p>
<p>Joe Scarborough and his guests took the opportunity to shout out their personal digital requests, such as Wifi in the subway and shower.</p>
<p>"You know, I'm a small government conservative," said Mr. Scarborough. "But you know just—</p>
<p>"—Free wifi for all," interrupted one of his guests.</p>
<p>"Everybody!" Mr. Scarborough continued, gesticulating enthusiastically. "User name: USA. Password: Number1."<!--more--></p>
<p>Our favorite part, however, had to be at 2:14 when Mr. Scarborough tried to explain Foursquare to his cohost Mika Brzezinski. "Foursquare is where you tell people where you are at any given time." Ms. Brzezinski response? "Why would you do that? What's wrong with you?"</p>
<p>We hope <a href="http://www.betabeat.com/2012/03/14/defoundering-naveen-selvadurai-foursquare/">Denveen</a> isn't too offended. After all, the hosts had a similar aversion to Facebook. "I don't do it. I tried once, did you try? It takes a lot of time out of the day," noted Ms. Brzezinski, inspiring Mr. Scarborough to offer this novel recommendation: "Can you block it in New York City?"</p>
<p><center><object id="msnbc27d261" width="592" height="346" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="FlashVars" value="launch=46806680^0^371939&amp;width=592&amp;height=346" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><param name="wmode" value="transparent" /><param name="src" value="http://www.msnbc.msn.com/id/32545640" /><param name="flashvars" value="launch=46806680^0^371939&amp;width=592&amp;height=346" /><param name="allowscriptaccess" value="always" /><param name="allowfullscreen" value="true" /><param name="pluginspage" value="http://www.adobe.com/shockwave/download/download.cgi?P1_Prod_Version=ShockwaveFlash" /><embed id="msnbc27d261" width="592" height="346" type="application/x-shockwave-flash" src="http://www.msnbc.msn.com/id/32545640" FlashVars="launch=46806680^0^371939&amp;width=592&amp;height=346" allowScriptAccess="always" allowFullScreen="true" wmode="transparent" flashvars="launch=46806680^0^371939&amp;width=592&amp;height=346" allowscriptaccess="always" allowfullscreen="true" pluginspage="http://www.adobe.com/shockwave/download/download.cgi?P1_Prod_Version=ShockwaveFlash" /></object></center></p>
<p style="font-size: 11px; font-family: Arial, Helvetica, sans-serif; color: #999; margin-top: 5px; background: transparent; text-align: center; width: 592px;">
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