A startup accelerator is not so different from a reality TV competition, when you think about it. And no one can say Betabeat hasn’t.
You have a set period of time, an overeager stable of contestants (co-founders), a panel of judges dangling your future in their hands (investors), a big fat prize at the end (financing), oh yeah, and the pressure-cooking anxiety. The appeal of that built-in framework was not lost on Bloomberg reality TV producer Cameron Casey, who earlier this year tried to remake David Tisch and David Cohen into the Tyra Banks and Miss Jay of seed stage mentorship with TechStars reality show.
Perhaps do some pushback from entrepreneurs about having their late night ramblings and embarrassing pivots reduced to snippets on national TV, Mr. Casey is moving on to a city a little more primed for the vagaries of the small screen, if lacking a certain entrepreneurial cache.
Yesterday, Mr. Casey told TechCrunch that he was getting started on a multi-season TV series following a group of entrepreneurs Los Angeles through a partnership with Start Engine accelerator. Sounds sorta like when they film New York sitcoms on Hollywood backlots, no?
It looks like Mr. Casey found a good match in Start Engine. One of its co-founders, Paul Kessler, is also the founder of the Los Angeles Film School.
Mr. Casey is still shopping his idea around to networks. Betabeat’s recommendation: Forget the Bloomberg pretense of showing the inner-workings of startup life and just go full-on Bravo TV on this bitch. We can see the holiday spin-off special already: Wantrepreneur Weekend! What happens when five hot young Angelos “beta test” each other’s “apps”?!!!