http://betabeat.com Just another WordPress.com site Wed, 22 May 2013 20:19:47 +0000 hourly 1 http://wordpress.com/ http://s2.wp.com/i/buttonw-com.png http://betabeat.com http://betabeat.com/2011/11/new-york-techs-20-most-poachable-players/michael_barret_big/#comments Thu, 17 Nov 2011 07:51:44 -0400 http://betabeat.com/2011/11/new-york-techs-20-most-poachable-players/michael_barret_big/ http://nyobetabeat.files.wordpress.com/2011/11/michael_barret_big.jpg Position: CEO -- AdMeld

B.P.N.: For $350,000, a bonus of $100,000 or more, and performance incentive pay, he might be willing to call himself an Xoogler

The founders of Google’s acquisition targets don’t typically make a permanent home for themselves once their baby has been subsumed into the Googleplex. So it may be with Michael Barrett, CEO of AdMeld, which Google acquired for a reported $400 million in June. Mr. Barrett is actually not a co-founder of AdMeld, which was built by publishing veterans to help online publishers make their ad inventory smarter, which means he’s probably got a little less skin in the game. "As soon as he is free from his golden handcuffs (typically 1 yr) from Google acquisition, he is likely to follow in Tim Armstrongs's path and become Commander in Chief of some large enterprise or a turnaround situation," said a source.
The veteran of Fox Interactive Media, who also held senior positions at Meredith Publishing, Newsweek magazine, and Disney Online, is reportedly “getting along swimmingly with Google top brass,” added the source, who predicted, “If AOL gets chopped up to unlock value with a private equity firm, this guy could be the first draft pick to create value.” It looks as though Mr. Barrett, who also held a senior sales position at AOL in his long career, is more than happy to dole out advice about what AOL needs to do to change its future.

]]> Position: CEO -- AdMeld

B.P.N.: For $350,000, a bonus of $100,000 or more, and performance incentive pay, he might be willing to call himself an Xoogler

The founders of Google’s acquisition targets don’t typically make a permanent home for themselves once their baby has been subsumed into the Googleplex. So it may be with Michael Barrett, CEO of AdMeld, which Google acquired for a reported $400 million in June. Mr. Barrett is actually not a co-founder of AdMeld, which was built by publishing veterans to help online publishers make their ad inventory smarter, which means he’s probably got a little less skin in the game. "As soon as he is free from his golden handcuffs (typically 1 yr) from Google acquisition, he is likely to follow in Tim Armstrongs's path and become Commander in Chief of some large enterprise or a turnaround situation," said a source.
The veteran of Fox Interactive Media, who also held senior positions at Meredith Publishing, Newsweek magazine, and Disney Online, is reportedly “getting along swimmingly with Google top brass,” added the source, who predicted, “If AOL gets chopped up to unlock value with a private equity firm, this guy could be the first draft pick to create value.” It looks as though Mr. Barrett, who also held a senior sales position at AOL in his long career, is more than happy to dole out advice about what AOL needs to do to change its future.

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