the startup rundown

Startup News: Fitocracy Mobilizes, Exfm Extends and Blueprint Health and Facebook Both Want You

fitocracy mobile Startup News: Fitocracy Mobilizes, Exfm Extends and Blueprint Health and Facebook Both Want You

Fitocracy goes mobile.

FITOCRACY MOBILE. “After what seems like an eternity, we’ve finally released the very first version of our mobile web app. That’s right, you can now log your workouts on the go if you have an iPhone or an Android phone!”

INCUBATE ME. Blueprint Health recently closed its fund and opened for applications.  “The program will be launching on Jan 9, 2012 with an application deadline of November 13.”

FACE ME. Facebook is hiring in New York. Via Inside Startups, the company is seeking a “Strategic Partner Development, Media” with “high levels of creativity and strategic thinking, extensive experience in the media industry, eight-or-more years experience, including 5 years of related partner or partner facing experience, a proven track record of initiating and successfully driving new business opportunities, exceptional communication and presentation skills.”

NEW MUSIC. Exfm is about to release its next major version, due out this afternoon. Look for a “push play music experiences available at ex.fm, new extensions for Firefox and Safari, plus a completely revamped one for Chrome” as well as a new embeddable site player for music blogs.

NEW GILT CITY. “Gilt City is excited to announce that we have acquired Joe Bastianich and Jeff Zalaznick’s upscale private dining booking engine, DinePrivate.com. Gilt City’s acquisition of DinePrivate.com will allow members access to over 90 of New York’s top private dining accommodations in restaurants such as Del Posto, Bluefin, Megu, Marc Forgione and Da Silvano.”

USERS. “ONE MILLION. That’s how many subscribers have signed up for FanBridge’s Social Digest in just 24 hours. I wanted to reach out again with this update, as it means that Social Digest has established itself as a new, viable revenue channel for FanBridge, especially since they control 4 advertising and partner inventories in the digests, and are now opening the doors, at scale, for advertisers looking to get in.”

BINDING. “DIRECTV and GetGlue have partnered together to create a first for the TV industry: people can now share what they are watching with their friends, right through their TV screen. Additionally, GetGlue’s enhanced iPhone app now automatically detects and pairs with DIRECTV customers’ set-top boxes, allowing one-tap check-ins.  The integration enables DIRECTV and GetGlue customers in the U.S. to use their remote control to check-in to their favorite TV show, view the feed of their friends’ check-ins and easily change channels to see the shows their friends are watching, automatically detect what they’re watching on DIRECTV with their iPhone, check-in on GetGlue via DIRECTV’s iPad app.”

HOPSTOP GETS A PATENT. The New York-based startup is going to need a patent arsenal to compete with its big cousin Google. “The United States Patent and Trademark Office has awarded the company a patent for its popular location-based service that provides door-to-door mass transit and walking directions. The patent touches on major trends in mobile applications and local navigation.”

F&*$ YOU, PAY ME. New Jersey baby startup Takeoff Video is taking off. “We’re turning Takeoff into a paid product,” the company writes on the eve of the close of its free beta. “This will allow us to continue our service, feed our families, and ensure Takeoff is the best it can be for years to come. We’ve got great plans in the near future including custom skinning (aka white labeling), native mobile apps, public sharing, editing program integration, and much more!”

NYU STARTUP WEEK. Started Monday. You can still catch “How to Get a Job at a Startup” with Union Square Ventures and others, and “Designers as Entrepreneurs” with Khoi Vinh.

Follow Adrianne Jeffries on Twitter or via RSS. ajeffries@observer.com