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Stop Neglecting the Enterprise: New Meetup Encourages Hackers to Get Excited About B2B

starship enterprise Stop Neglecting the Enterprise: New Meetup Encourages Hackers to Get Excited About B2B

B2B: The final frontier. (Wikimedia)

Social media startups only seem to get more trendy, and that’s sucking innovation away from other spaces–enterprise, for example. “As you know, most tech accelerators and organizations are almost entirely focused consumer-facing startups (e.g., 90-95 percent of startups at Y Combinator, TechStars, most hackathons, etc.),” the organizers of the new Enterprise Tech Innovation meetup wrote in an email. “However, recently, there’s been a trend to develop enterprise-focused accelerators which I believe have a hope of bringing the kind of innovation large corporations seek.”

Isn’t it funny how the fame and glory of social media has inspired entrepreneurs to build hordes of consumer-facing startups warring for user attention in a web-wide popularity contest, when a B2B service could make its founders rich by signing on just a few major clients?

The meetup, which aims to be like the New York Tech Meetup for enterprise tech, is a joint venture between VCs and angels, corporate partners and a newly-launched enterprise accelerator called Ecelerator, with support from the Startup America partnership, the White House-led initiative to drive more resources to American startups.

Verticals include FinTech, AdTech, MediaTech, PharmaTech and PublishingTech, according to the meetup’s page–all industries with big dollars to spend.

The inaugural meetup is on Tuesday at 7 p.m. and will feature a panel of corporate executives.

Follow Adrianne Jeffries on Twitter or via RSS. ajeffries@observer.com

Comments

  1. Nitasha Tiku says:

    I think you mean WhiteHouse, Adrianne.

  2. Matt Straz says:

    Fantastic idea. B2B/ad tech is where New York beats the Valley hands down.