New York based Buddy Media has rapidly risen to become the dominant platform for big brands to manage their marketing on Facebook. Now the company is opening a European Headquarters in London as it looks to tap the fast growing international market on the world’s largest social network.
The company, which raised $5 million from advertising giant WPP back in October, is bringing on Comscore veteran Luca Benini to run its European operations. France is one of Facebook’s fastest growing nations, although the real explosion is taking place in less developed nations like Brazil, China and India.
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