Booting Up: Popularity Edition

Bubble jokes ahoy! Amazon launches pet supply store. [ATD]

Apple trademarks something called “280,” most likely map-related. [TC]

Yes, Mark Zuckerberg is pretty popular on Google+. [NYT]

HuffPost U.K. launches with a fine stable of celebrity bloggers. [ATD]

Facebook ad rates hold, despite increased “supply” of pages. [Bloomberg]

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Tags: Linkages