Fashion Plate

New York Start-up Dress Code: ‘Business Shabby’

i30d 041772 wiley headshot 600x600 New York Start up Dress Code: Business Shabby

Wiley Cerilli in native garb.

The corporate world can keep “business casual.” But SinglePlatform’s Wiley Cerilli has another way to describe the start-up uniform. “I’m trying hard to coin the style ‘business shabby’” Mr. Cerilli told The Next Web.” How‘s the coinage catching on? “It’s not working, but I’m trying.”

Mr. Cerilli spent 10 years running sales at SeamlessWeb, the local online delivery hub/vacuum suction on Betabeat’s wallet, before launching SinglePlatform last January. His new service, which is hiring, lets restaurants upload info like menus, photos, and specials and then updates that on SinglePlatform’s hundreds of publishing partners like hotel and city guides and app developers.

So what constitutes “business shabby”?

It’s the combo of jeans, flips flops, t-shirts/dress shirts, and sweatshirts on top during the winter. I rock flip flops for 9 out of 12 months a year. I feel my best in jeans, flips flops and a dress shirt, but there is nothing better than switching gears to a nice suit.

I have a host of college t-shirts, probably around 20 and growing from Marquette to Texas. I dropped out of NYU when I was 19 to join my first startup and never went back, so I feel like I can wear any college t-shirt.

Yeah, we think we’ve seen the type around town.

Follow Nitasha Tiku on Twitter or via RSS. ntiku@observer.com

Comments

  1. Spencer Fry says:

    Flip-flops shouldn’t be worn in NYC.

  2. Anonymous says:

    I wear that shirt or its aesthetic equivalent all summer long.

  3. Ecommerce says:

    I think  flip-flops can be wear anywhere because of its beautyness and it is so comfortable to wear. Thanks for posting!

  4. plumbing says:

    flip-flops are actually nice. It’s something flexible enough to be worn in any occasion.