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	<title>Betabeat &#187; The First Verizon iPhone Commercial</title>
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		<title>Betabeat &#187; The First Verizon iPhone Commercial</title>
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		<title>The First Verizon iPhone Commercial</title>

		<comments>http://betabeat.com/2011/01/the-first-verizon-iphone-commercial/#comments</comments>
		<pubDate>Fri, 21 Jan 2011 08:28:18 -0400</pubDate>
					<link>http://betabeat.com/2011/01/the-first-verizon-iphone-commercial/</link>
			<dc:creator>Adrianne Jeffries</dc:creator>
				
		<guid isPermaLink="false">http://www.betabeat.com/?p=447</guid>
		<description><![CDATA[<p><a rel="attachment wp-att-448" href="http://www.betabeat.com/2011/01/21/the-first-verizon-iphone-commercial/iphone-yay/"><img class="alignleft size-medium wp-image-448" style="margin-top: 5px; margin-bottom: 5px; margin-left: 10px; margin-right: 10px;" title="iphone-yay" src="http://nyobetabeat.files.wordpress.com/2011/03/iphone-yay.jpg?w=300&h=171" alt="" width="300" height="171" /></a>No more "Droid Does."</p>
<p>Verizon has uploaded its first self-congratulatory iPhone commercial to YouTube, and it's just about the opposite of the ridiculous robot-themed campaigns it's been running to promote Android phones.</p>
<p>The Android ads were dark and scary, with evil-looking machines <a href="http://%3Ciframe%20title%3D%22youtube%20video%20player%22%20class%3D%22youtube-player%22%20type%3D%22text/html%22%20width=%22640%22%20height=%22390%22%20src=">poking at touchscreens with their creepy metallic fingers</a>.</p>
<p>By contrast, the iPhone ad shows people! Smiling!</p>
<p>The spot opens with a montage of ticking clocks, tapping feet, wringing hands, doodles in a notebook, as Verizon's customers wait for the mythical iPhone. Then a vintage clock flips to 12:00 and a girl smiles. The iPhone logo flashes, followed by the Verizon logo, followed by the logo for Verizon's "Rule the Air" campaign, followed by the words "It Begins."</p>
<p>A little melodramatic, but at least it'll give us a break from the Droids and their doings.</p>
<p>Watch the ad below.</p>
<p><strong>ajeffries [at] observer.com | @adrjeffries</strong></p>
<p>&nbsp;</p>
<p><object width="640" height="390"><embed type="application/x-shockwave-flash" width="640" height="390" src="http://www.youtube.com/v/FlN3BgsV1nc&amp;hl=en_US&amp;feature=player_embedded&amp;version=3" allowfullscreen="true" allowscriptaccess="always"></embed></object></p>
<p>&nbsp;</p>
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		<content:encoded><![CDATA[<p><a rel="attachment wp-att-448" href="http://www.betabeat.com/2011/01/21/the-first-verizon-iphone-commercial/iphone-yay/"><img class="alignleft size-medium wp-image-448" style="margin-top: 5px; margin-bottom: 5px; margin-left: 10px; margin-right: 10px;" title="iphone-yay" src="http://nyobetabeat.files.wordpress.com/2011/03/iphone-yay.jpg?w=300&h=171" alt="" width="300" height="171" /></a>No more "Droid Does."</p>
<p>Verizon has uploaded its first self-congratulatory iPhone commercial to YouTube, and it's just about the opposite of the ridiculous robot-themed campaigns it's been running to promote Android phones.</p>
<p>The Android ads were dark and scary, with evil-looking machines <a href="http://%3Ciframe%20title%3D%22youtube%20video%20player%22%20class%3D%22youtube-player%22%20type%3D%22text/html%22%20width=%22640%22%20height=%22390%22%20src=">poking at touchscreens with their creepy metallic fingers</a>.</p>
<p>By contrast, the iPhone ad shows people! Smiling!</p>
<p>The spot opens with a montage of ticking clocks, tapping feet, wringing hands, doodles in a notebook, as Verizon's customers wait for the mythical iPhone. Then a vintage clock flips to 12:00 and a girl smiles. The iPhone logo flashes, followed by the Verizon logo, followed by the logo for Verizon's "Rule the Air" campaign, followed by the words "It Begins."</p>
<p>A little melodramatic, but at least it'll give us a break from the Droids and their doings.</p>
<p>Watch the ad below.</p>
<p><strong>ajeffries [at] observer.com | @adrjeffries</strong></p>
<p>&nbsp;</p>
<p><object width="640" height="390"><embed type="application/x-shockwave-flash" width="640" height="390" src="http://www.youtube.com/v/FlN3BgsV1nc&amp;hl=en_US&amp;feature=player_embedded&amp;version=3" allowfullscreen="true" allowscriptaccess="always"></embed></object></p>
<p>&nbsp;</p>
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